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Ecommerce Website Audit

Audit Your Store Pages and See What Holds Shoppers Back

Shoppers visit, look around and leave. Paste a product page, a collection page or your homepage, and see what on that page may hold them back and what to change first.

  • Results in minutes.
  • First phone screen, main action and trust reviewed.
  • Every fix ranked by impact, with proof from the page.
  • Phone speed and SEO basics checked too.
  • Batch several store pages, each its own audit.

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Product of the Day

3rd

From $0.30 / roast • No subscription • 30-day refund
Love this tool, it gives such great insights and directions for quick wins on your landing page. I found the report really useful in my landing page redesign!
— Alex Salas, Founder Designer
Roast My Web on Product Hunt

How it works

Audit the store pages that sell, one page at a time

Paste a product page, a collection page or your store homepage. Get scores, a ranked fix list and suggested wording for that page, with desktop and phone screenshots.

  1. Paste a store page

    Your homepage, a collection page or a product page. Paste several to run a batch.

  2. Score the store page

    Design, UX, copy, originality, conversion, mobile and SEO, each scored for that one page.

  3. See what to fix first

    Fixes ranked by impact and labeled by how hard they are, such as missing reviews or a buy button below the first phone screen.

  4. Update the page, then re-audit

    Change the page, then audit it again to see what is fixed and what is still open.


7

Areas reviewed

Design, UX, copy, originality, conversion, mobile, and SEO.

What it can flag on a store page

It uses the same checklist for every page, not a store-only list. On a product or collection page, it can still flag problems like these.

  • Popups or chat widgets over the product
  • Vague product copy, no specific details
  • No buy button further down the page
  • Menu labels shoppers have to guess

Desktop and phone

Both views captured in one run, with phone issues called out.

Suggested wording

Copy fixes often include new wording you can paste into the page.

Edit and share

Edit any finding, then share a link or a PDF with your developer or client.

First screen and main action

Whether shoppers see what you sell and one clear way to act, on desktop and phone.

Reviews and trust

Reviews, ratings and real business details that help a first-time shopper trust the page.

Product images

Whether the images show the real product and help explain it, not stock or decoration.

Phone speed

Loading, layout shifts and blocking scripts, each rated Good, Needs work or Slow.

Search basics

Title, meta description, image alt text and structured data, plus the site’s Google numbers.

Evidence on every finding

Each finding quotes the page, shows a measured value or marks the spot on a screenshot.

From $0.30 / roast • No subscription • 30-day refund

Three moments to use it

Use it where shoppers decide.

For store owners, and for the agencies that work with them.

  • When visits don’t become orders

    Find what makes shoppers hesitate

    Run a product page audit and see what may hold shoppers back, ranked by impact, with the fix for each.

  • Before a sale or launch

    Check the pages that sell

    Batch your homepage, a key collection page and a best-selling product page. Each gets its own audit.

  • For ecommerce agencies

    Send a store owner their audit

    Audit a prospect’s product page, add your logo and a “Book a call” button, and share it on a neutral link.

What you get

Scores for the page your shoppers land on.

A real audit of stripe.com, shown as an example: seven scores for the page, the numbers that shape how Google treats the site, and the first fix to make. Store pages get the same report.

The page
0
stripe.com
  • Design0
  • User experience0
  • Originality0
  • Content and copy0
  • Conversion0
  • Mobile0
  • SEO0
The site on Google
0
Domain rankout of 100
Authority, last 6 months
Backlinks
0
Linking sites
0
Keywords ranked
0
Visits a month (est.)
0
From $0.30 / roast • No subscription • 30-day refund

REAL AUDITS. REAL RESULTS.

Real AI Reports.

Join hundreds of users who use our AI-powered audits to wow clients and close deals faster.

Impress Clients Instantly
Save Hours per Project
Win More Business

TheChefUpstairs.com

MakeItSimple.co.uk

Stripe.com

Shots.net

Spending a few bucks now can unlock hundreds in client revenue later.

Results in 2 minutes • 30-day money-back guarantee
So glad I came across this launch! Perfect timing because my co-founder and I were kind of lost on how to improve our landing page (neither of us are designers) but we can't afford to have a designer audit our page.
The report is incredibly detailed and caught a lot of bugs/missing things that are essential to the page. Super impressed by the fine tuning that was done! Great tool and I'd recommend to any bootstrapping founder!
— Eden. Cofounder of Thinksy

Ecommerce Website Audit FAQs

Know what a store page audit can show

Clear answers on scope, store platforms, evidence, sharing and price.

Start With Your Best-Selling Product Page

Paste its URL, or add your homepage and a collection page to run all three as one batch. Each page is its own audit.

Results in a few minutes. One-time credits, no subscription, and a 30-day refund on your first purchase.

Audit a store page